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An established brand taken into new markets

App, Branding, UX,

With offices across Europe, Ultimate Sports Nutrition (USN) is an established South African sports nutrition business with a vast catalogue of sport and lifestyle supplements created for professional and non-professional athletes.

The challenge

On learning that USN has been at the forefront of sports nutrition research since 2000, and is sold in over 40 countries, we were challenged to help the sports brand break into the mainstream sports market and introduce their products to a broader UK audience through multiple channels.

Offering solutions beyond their remit, and delivering way beyond our expectations, Indigo River have added value at every stage of our client-agency relationship.

Jason Oakley

UK & European Managing Director

The Results

  • 112% sales increase in 12 months
  • Increased market penetration and brand awareness
  • Increased brand awareness within the bodybuilding arena